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Safe Internet Key to Economy of the Future

Digital Citizens, Wednesday, February 13, 2013

In last night’s State of the Union Address, President Obama focused on growing our economy. With so much commerce happening online and much more e-commerce expected in the future, we can’t overlook the importance of online safety to our economy.

The Internet has changed the way we purchase goods and businesses market their products. While the Internet has made it far easier for consumers to find the goods and services we want, according to the U.S. government, 90% of e-commerce is business-to-business transactions. Online safety and security is important to ensure that businesses can grow and thrive in today’s global marketplace.

Counterfeiting, scams, and other online criminal activity costs both consumers and businesses:

  • Fake drugs are a $75 billion business in North America
  • Online scams cost Americans $21 billion a year
  • As much as 7% of the goods in world trade are fake

This type of criminal behavior online hurts our economy, costs business owners time and money, and reduces the trust necessary for consumers to shop online.

With advances in mobile technology, the growth of e-commerce will only accelerate. We can’t let thieves and scammers continue to exploit unsafe Internet behavior. Digital Citizens need to stand up and demand businesses and policymakers take the steps necessary to make the Internet safer and allow the online economy to thrive.

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